James Viscardi^’05

Biography

James Viscardi is the Vice President of Business Development at Image Comics, where he spearheads strategic partnerships, brand initiatives, and creator-first campaigns for the most influential independent publisher in the world. With over a decade of experience at the intersection of comics, entertainment, and media, James previously served as Executive Editor at ComicBook.com, which he co-founded and helped grow into a major entertainment news outlet before its acquisition by Paramount.

James began his career at Marvel Entertainment, where he worked closely with creators, directors, and talent on major publishing, media and digital initiatives. Now at Image, he champions creator-owned storytelling, builds impactful cross-industry collaborations, and leads innovative projects, from promotional campaigns and merchandise to convention experiences and digital growth strategies.

A lifelong fan of superhero mythology, pop culture, and storytelling in all forms, James is passionate about connecting audiences with bold, creator-driven work and building a more sustainable, empowering future for creators.

Positions

- Vice President of Business Development, Image Comics

With Great Power: What Superheroes and Pop Culture Taught Me About Leadership

May 2nd
2026

11:45 am -
12:45 pm, EST

Rooms 1/3

Session

Arts / Media / Entertainment

Related Links

James Viscardi's Biography

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Introduction

What if your best leadership lessons came not from business school—but from comic books?

In this inspiring and unconventional talk, entertainment industry veteran Jim Viscardi (Marvel, Paramount, Image Comics) unpacks how pop culture, especially superhero stories, teaches us about power, purpose, and leadership. Drawing from a career spent alongside iconic characters and the creators behind them, this talk reveals how modern mythologies shape the way we lead, collaborate, and create change.

Whether you’re an entrepreneur, a creative, or looking for inspiration in new places, this talk will leave you energized, challenged, and ready to own your story.